color of the new year

it's been officially announced ~ blue iris is the color that will carry trends in 2008. the color experts at pantone have selected pantone 18-3943 as the color that will push the market in the upcoming year.
"from a color forecasting perspective, we have chosen pantone 18-3943 blue iris as the color of the year, as it best represents color direction in the coming year for fashion, cosmetics and home products," says leatrice eiseman, executive director of the pantone color institute. eiseman added, “emotionally, it is anchoring and meditative with a touch of magic.”

one of the more than 3,000 colors in the company's eco-friendly lineup, blue iris is billed as a combination of the stable and calming aspects of blue with the mystical and spiritual qualities of purple.

{photos from the sartorialtist show blue iris on a stylish bicyclist in paris, a dapper gentleman in new york city and a lovely-legged lady in milan this month}

{several products showing the use of the iris color ~ it'll be interesting to see how many more come out in '08}

i happen to love this color {whether it's color of the year or not} but i'm curious what you all think?


dianamuse said...

Loving the dapper fellow in the lavender turtleneck.

maggafers said...

that's a great color, but i am still too in love with teal!!

studio wellspring said...

dianamuse ~ yes he is mr.delovely isn't he?

maggafers ~ luckily pantonte isn't telling us not to like our original faves, it's just saying "take a look at this too". you know i adore me some teal too ~ especially in clothing. ;o)

paris parfait said...

I love this colour! But for me, teal is still the one to beat.